About
About Automa8
Automa8 is an independent AI, web development and automation studio founded by Umair Ashraf.
Philosophy
Build useful technology, not unnecessary complexity.
Technology should make a business easier to run and easier to buy from. I start from how the business actually works — its customers, its team, its daily routine — and build only what moves that forward.
Approach
I work closely and directly with each client, from the first conversation to launch. Real projects come before tool lists: the right technology is whichever solves the problem cleanly and can be maintained afterwards.
That means clear scopes, honest advice about what is worth building, and systems that are practical, scalable and designed around real workflows.
How projects are built
Discover
Understand the business, its customers and the real problem.
Plan
Design the experience and the system behind it.
Build
Develop the website, AI features and integrations.
Automate
Connect workflows, APIs and day-to-day operations.
Launch
Deploy, test with real use and keep improving.
What I work on
Web development
Modern websites, online stores and web applications that are fast, clear and built to be found.
AI
Assistants and AI features that use a business’s own information — applied where they genuinely help.
Automation
Workflows that connect forms, WhatsApp, email, CRMs and databases so routine work runs on its own.
Business systems
Websites, data, AI and automation designed together around one way of working.
See this in practice in the selected projects.
Working globally
Automa8 is based in Pakistan and works with businesses anywhere. Projects run remotely over email, WhatsApp and video calls, with regular updates throughout.
Built with modern technology.
OpenAI · Claude · n8n · Supabase · Next.js · React · APIs
Have a business problem worth solving?
Tell me what you’re trying to build, automate or improve.
Start a Project